How to start selling on eBay

If you are new to eBay, then you have your work cut out for you. Starting an ecommerce business is difficult. You need to build up reputation and industry-specific expertise. You need to know which products sell and when to launch promotions. It’s hard to build a successful business, but it has been done and people continue to succeed in the ecommerce industry. It takes hard-work, determination, and a bit of knowledge.

From my years selling on eBay and working at, I’ve compiled a small list of things that you should know before you embark on your selling adventures. Here are my three keys to successfully sell things on eBay:

  1. Find good prices. Arguably the most important factor of all — you need to have a good price compared to your competitors. You can find other eBay listings of comparable items and determine a range of competitive prices. It also helps to have free shipping and advertise it. Unfortunately, price is the factor that is probably the hardest for you to change since it directly cuts into your margins.
  2. Build up solid listings. Find “good” items, and sell them. In other words, you’ll need to sell items with high demand, or at least average demand and low supply. You’re looking for a glut in the market and trying to find things where there are more people buying than selling. Once you’ve found a good item to sell, you should keep your good listings around since they’ll do well in eBay’s search algorithm.
  3. Keep up your reputation. People need to know they’re dealing with a trusted seller. To gain reputation, you have to buy and/or sell a lot of items and get positive reviews for most of your transactions. You don’t need a ton of reputation, but you need just enough to make people believe they’ll get what they’re expecting. As you gain more reputation, you’ll be given a boost in eBay’s search results.

As a new seller, you should try selling “hot” items in order to build up your reputation and dip your toes in the water. Once you get the hang of things, you’ll have a better sense of where to find good items.

Also, if you’re just getting started selling on eBay, you should try out WowLister. It helps you create listings on eBay by auto-populating product descriptions, images, and other necessary, but laborious fields. It simplifies the process of starting your eBay business considerably.

Happy selling!